When I first heard that Beauty Blender was releasing a foundation, I think my first thought was this is pure brilliance. From a marketing standpoint, this is genius. The Original Beauty Blender took the world by storm and forever revolutionized the way that we apply foundation.
Do you remember the first time you saw a Beauty Blender? You thought ok, just another sponge, nothing special. Then you discovered that you are supposed to use it wet… and you thought, “Ummm, ok that’s weird”. Then you used one.
A Beauty Blender can help you achieve the most flawless, full coverage, skin-like finish with even sub-par foundations. Gone are the day of streaky finishes and patchy results. What makes it even more amazing, you use LESS foundation.
When I first heard that Beauty Blender was releasing a foundation, I thought, they need to knock this out of the park. It only makes sense to make a foundation that the sponge will work perfect with. It absolutely must be perfect and I couldn’t wait to try it.
Here is a review of the Bounce Liquid Whip Long Wear Foundation by Beauty Blender.
When the first pictures of this foundation started going around the internet. Everyone was shook. The shade range was ummmm….lacking. You would have thought that they would have learned from the Tarte Shape Tape Foundation flop that you must be inclusive with your shade range.
One of the first photos that took the beauty world by storm was an Instagram post by @trendmood1. You could clearly see that many of the shades were the same. Tailored to a very specific demographic. And the other shades? They were orange and weird looking. Beauty Blender actually responded to @trendmood1 and said that she used a filter! She did not, it was just a screenshot from their launch video.
They came back with that they were very inclusive and catering to POC, especially because their founder is of Latin-descent. They wanted to cater to specific undertones in their shades to be able to match everyone.
The Shade Range
All controversy aside, I looked online to try and purchase the foundation. Unfortunately, I got lost in all of the non-sense of Medium/medium-plus with warm olive, cool, warm yellow, neutral undertones. I didn’t know what to buy!
I decided to go into Sephora and try to swatch some shades, and to my disappointment, it was online-only at that point (I know, I should have checked before I went in).
Finally, it was released in Sephora, and when I went in to swatch shades, I found the decision as equally difficult. There wasn’t much of a different between the warm olive and warm yellow shades. So, I basically guessed as well as I could and walked out with a shade.
The packaging is beautiful and quite different. I love that there is a reservoir that you can dispense the foundation by tilting the bottle at a 45 degree angle and then use it to mix with other foundations/primers/etc.
There is a lock on the back of the bottle, which makes it amazing for travel as well, you don’t have to worry about leaking foundations. It’s very rare that foundation comes in such revolutionary packaging.
It comes in a beautiful frosted glass bottle and comes with the standard 1oz of product.
This foundation is formulated with hyaluronic acid and white birch extract. Hyaluronic acid plumps your skin and makes it look smooth and even, I found even with no primer underneath! The antioxidant rich finish also leaves your skin protected.
It is a silky smooth medium to full foundation finish that blends super easily. What I really love is that is blends amazing with a beauty blender!
Up to 24 hour long wearing coverage. Undetectable finish.
When I first applied this, I found that the finish was actually a medium finish, but it was buildable. I liked that it still had a very natural finish to it. I still needed to use concealer on my blemishes, but it definitely helped disguise them alone.
I wore this to a wedding this weekend. That was outdoors. It was soooo hot. I felt like my face was melting. To my surprise, my foundation DID NOT BUDGE. Ok, I see you Beauty Blender.
By the end of the day, I found that my large pores were still minimized, it still had a natural like finish and did not look cakey.
All in all, I actually really liked this foundation and the way it performed, once I got over the shade range.
Have you tried this foundation?
Check out my 5 Holy Grails and Holy Fails of Other Foundations Here!